Trusts: Speaking Independently
An ongoing podcast series focused on today’s most important topics surrounding trust administration from an independent corporate trustee.
Listen and learn how to sustain client relationships and secure business with the next generation of wealth. From conflicts of interest to situs selection to family dynamics, partnering with the right trust company really does matter.
These up-to-the-minute podcasts feature Sterling Trustees Chairman Antony Joffe who takes you through every facet of what you need to know, leveraging his expertise overseeing over $10 billion in assets under administration. No bias. No BS.
Established in 2008, Sterling Trustees offers truly independent trust services in collaboration with a family’s established advisors.


How Trust Planning Can Protect Your Clients and Grow Your Business
The Purpose-Focused Advisor with Rob Brown
Gain valuable insight about the importance of an objective trustee, including insider advice on retaining control while serving your clients’ best interests, hidden dangers of wealth transfers and how to start the conversation about trusts.
> LISTEN HERE > WATCH HERE 
Mastering Growth: The Power of Repetition, Resilience, and Relationships in Business
Wealthy Advisor Mindset with Nina Cooke
Uncover the secrets to long-lasting business and master skills that foster success. Key learning focuses on sales and marketing tips, how to handle setbacks and failures, team-building strategies and emerging technology.
> LISTEN HERE > WATCH HERE 


Navigating Trust
Administration
The Perennial Pride Podcast with Tom Suvansri
Explore the real benefits of trusts to ensure a client’s legacy and learn the very best place to situs a trust. This episode shares how to avoid common pitfalls that many advisors make during the estate planning process.
> LISTEN HERE > WATCH HERE 
The Secrets to Lasting Wealth
Build it to Billions Podcast with Brett Swarts
Welcome to the Build It to Billions podcast — where ambition meets strategy. Hosted by Brett Swarts, this show dives deep into the journeys of entrepreneurs, investors, and industry leaders who are building lasting wealth, scaling impactful businesses, and creating legacies that stand the test of time.
> LISTEN HERE > WATCH HERE 


How Sterling Trustees Aligns with Advisors – and avoids the Bank Trust Conflict
The Wealth Advisor’s Managing Editor, Scott Martin, interviews Antony Joffe
Antony Joffe, Chairman of Sterling Trustees, discussed what makes his firm an “advisor-friendly” trust company, how its proprietary technology transforms service delivery, and why independence is not just a tagline—but the foundation of everything Sterling does.
> WATCH HERE
Your Trust, Your Rules:
The Power of Perpetual Trusts
The Agent of Wealth podcast with Antony Joffee
In this episode of The Agent of Wealth Podcast, host Marc Bautis is joined by Antony Joffe, an expert in trust administration and the Chairman of Sterling Trustees LLC. Under his leadership, Sterling Trustees has grown to manage over $10 billion in assets, providing independent, conflict-free trust administration services.
> LISTEN HERE > WATCH HERE 


